Electronic Arts Facebook Places Campaign
We just launched our latest Facebook campaign for the Electronic Arts Christmas tour - Play4Xmas. There are six events taking place at shopping malls across the country until 19th December. You can win up to ten games a day by checking in on Facebook Places. Similarly to our campaigns for Cheryl Cole & N*E*R*D, the Facebook Places campaign and the Facebook app helps activate those who are at the events into brand advocates by publishing updates on their feeds. Go check it out.
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